But that doesn't mean that DDG's results can't be as good as G's, it just means you need to add that context yourself. The thing with people who switch to DDG is, they do so consciously for privacy reasons but then forget that the reason G's results are so good is because they add little bits of context in through their profiling. It's not just a front end to Bing, like many assume (though I can't find DDG's article on the subject to directly cite). Previously he was Brave's chief product officer.DDG already includes Google (amongst others) in its results. The executive who made the announcement was David Temkin, director of product management for ads privacy and trust at Google. On Wednesday, it said that starting next year, it'll stop tracking individuals as they visit different websites. However, with changes to people's privacy priorities and regulatory pressure, Google is changing its ways. Many companies use privacy as part of their sales pitch, and Google is a frequent target.

Brave Search will only gather data from users who opt in, Eich said. But tracking the link people click from among those results is 'OK,' he said, as long as it's done anonymously and with users' permission. In Eich's view, wholesale copying of Google's full search results for a given search query is inappropriate. The company's new search service will still rely on Google's expertise to a degree. Cliqz hired external security researchers to test the system, Eich said, and is confident search data can't be traced back to any individual.

Brave will try to overcome that obstacle by supplementing algorithms that assess relevance with anonymous data from Brave users themselves.īrave can do that by analyzing data the browser gathers on users' searches and the links they click, information that can be shared anonymously. Brave Search starts at a disadvantage because it has a smaller index of the web than Google's.

Brave search engine release date